Ah, the 1930s - when a company could create a short film with a basic storyline, use it as a 10 minute advertisement, and show it to a (more or less) captive audience in a theater. I found this 1939 short, America's Safest Tire, on the Jalopy Journal. Aside from all the obviously unbelievable stuff in this film, like the complete lack of any safety precautions or controlled testing, there are a few points in the storyline I find interesting. First, the stuntman drives a Duesenberg SJ! That was one of the most expensive cars of its day. Granted, in 1939 this Duesy would necessarily have been a "used" car, since the company stopped production in 1936, but a 3 year old Duesenberg was still worth some serious dough. Gary Cooper would have driven a Duesenberg. Next, the stuntman gladly offers to let the older, tire company executive drive his Duesy in a wet pavement traction test, while he drives the standard Ford test sedan. Remind me never to loan that stuntman my car. Finally, I love the sophisticated syntax of the narrator at the end "Different from any tire heretofore offered to motorists . . . ." Enjoy.
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